Wednesday, October 31, 2007

KCTV Sweeps Story Has It's Own Website!

Doug's station is at it again. If you're reading this before 11PM central on 11/1/07, this site is a crazy promotional tool for KCTV's first sweeps story.

http://thedoctorisready.com/


That's crazy in a good way! URL's are cheap nowadays and stations should be using custom ones to promote good stories. The promotion here is, as usual, over-the-top...but I'd watch, so I guess it's working!

Bieke

Thursday, October 11, 2007

Director's Make Great TV

So my morning anchor has a blog...and he's been doing behind the scenes all week. It was my turn today!



But seriously, he couldn't have posted something more interesting than an Early Show weather cut-in!!

Bieke

Wednesday, October 10, 2007

Great story? Or, greatest story?

I leave it up to you. Don't just read the text, click on the camera.

http://www.kidk.com/news/10405117.html

Now that you've seen it, some thoughts...

1) How would you like to be the photog on that story? "Think we got enough b-roll?" "No, get some more of the crap over there."

2) Is there a better description line on a chyron than "Works at Denny's"?

3) What other alliteration phrases can you think of for "leave a log"?

Yeah, this one has Emmy winner written all over it.